DENVER, Colo. – Spavia Day Spa has been recognized by Franchise Times as one of the largest and most successful franchise systems in the country, earning a coveted spot on the 2025 Franchise Times Top 400 list. The honor arrives as Spavia marks 20 years of redefining affordable luxury through design-forward, hospitality-driven day spas that continue to expand nationwide.
The Franchise Times Top 400 is an exclusive annual ranking of the largest U.S.-based franchise systems by global systemwide sales. This year’s report found that combined annual sales across the top franchises grew by $9 billion, reaching $738.5 billion in 2024. The comprehensive ranking is the result of a five-month research and reporting effort, providing the most credible and objective measure of franchise performance across industries.
“Earning a place among the top 400 franchise brands in the country is an incredible milestone for Spavia,” said Marty Langenderfer, CEO and Co-Founder of Spavia. “But how we got here is the real story. Over the past two decades, we’ve proven that luxury and accessibility can coexist, delivering high-end spa experiences that make a meaningful difference in people’s lives. This recognition reflects the hard work and passion of our franchise owners, spa teams, and support staff who live out our mission every day, which is to make a positive difference in the lives of our guests through relaxation, renewal, and personal care.”
Founded in 2005, Spavia pioneered the affordable luxury category in the wellness industry. Every location is designed to transport guests through four curated interior designs, Mountain, Coastal, Vineyard, and Sway (urban), allowing franchise owners to select an environment that reflects their local market while staying true to the brand’s signature experience. Through its design playbooks, service protocols, and hospitality training, Spavia has built a system that feels boutique at scale. Guests enjoy personalized treatments, from massages and facials to body scrubs and beauty services, all centered on the brand’s promise to help every guest relax, recenter, and renew.
“Spavia pairs a premium guest experience with design systems that transport guests,” added Allison Langenderfer, Co-Founder of Spavia. “Our franchise owners live where they operate, they sponsor local causes, support schools, and create spaces that genuinely serve their communities. That community connection, paired with thoughtful design and care, is what keeps guests coming back.”
Beyond its design-driven approach, Spavia’s membership model makes regular self-care accessible while supporting sustainable growth for franchisees. Membership pricing is intentionally structured to balance guest affordability with healthy unit economics, and each franchise owner benefits from ongoing business coaching and marketing support designed to ensure long-term profitability.
As the brand advances in its national expansion, Spavia is placing a focus on expanding into major metropolitan areas across the United States, with an initial focus on cities within Florida, Georgia and Arizona. The company’s growth is driven by a strong interest from aspiring entrepreneurs who are drawn to a concept that remains unrivaled in the realm of luxury spa experiences.
To learn more about franchising with Spavia, visit https://spaviafranchise.com/
ABOUT SPAVIA
The first Spavia opened its doors in 2005 in Denver, CO, with a mission of making a positive difference in the world, one guest at a time and delivering a resort-inspired experience at an affordable price. Spavia locations provide a variety of massage treatments, skin care treatments, body wraps, waxing, lash extensions, make-up, and an opportunity to celebrate with a spalebration™ — all in a relaxing and tranquil setting that allows guests to relax, recenter and renew. 60+ day spas are currently open in 25 states, reinforcing Spavia’s commitment to providing affordable luxury and promoting relaxation, recentering and renewing as core values.
ABOUT THE FRANCHISE TIMES TOP 400
The Franchise Times Top 400 is the only ranking by systemwide sales and units of the largest 500 U.S.-based franchise brands. Published in the October issue and available in a searchable database online, the Franchise Times Top 400 also analyzes industry sectors based on percentage change in sales growth, reports the 10 fastest-growing franchises by four different measures, and includes exclusive news stories about the biggest names in franchising. The rankings and full report, and the searchable online database, are available at www.franchisetimes.com/top-400-2025.
